Qrcode Label: How to Improve Digital Product Passport Experience?

Alex Fuentes
3 min readJan 30, 2024

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Fashion DIgital ID — Know your Customer

While the Camera App supports QR code scanning, the lack of authentication in the user process makes every QR code essentially function as a simple link to a website, leaving the user in an anonymous state. How can this issue be resolved?

Progressive Web Apps (PWAs) present incredible opportunities to enhance the customer experience. In the current landscape, the average number of apps installed from app stores is notably low. This situation underscores the potential of PWAs to convert the anonymous scanning experience into an immersive and personalized journey for fashion customers. How can businesses leverage PWAs to create a more engaging and tailored experience in the realm of fashion scanning?

Progressive Web Apps (PWAs) offer a range of benefits to Know your Customer ( KYC ), showcasing their distinct features and functionalities:

Native Full-Screen Experiences: PWAs provide users with a native full-screen experience, ensuring that the application feels seamlessly integrated into the device, contributing to a more immersive interaction.

Offline Functionality: One of the standout features of PWAs is their ability to function offline. Users can access essential features and content even when not connected to the internet, enhancing accessibility and user convenience.

Seamless Updates: PWAs allow for seamless updates without dependence on traditional app stores like Apple or Google. This ensures that users always have access to the latest features and improvements without requiring manual updates.

Cross-Platform Compatibility: PWAs are designed to work across various platforms and devices, offering a consistent experience regardless of whether the user is accessing the application on a desktop, tablet, or mobile device.

Reduced Dependency on App Stores: Businesses leveraging PWAs can reduce their dependency on app stores for distribution. This independence streamlines the release process and enables quicker updates, contributing to a more agile development cycle.

Improved User Engagement: With native full-screen experiences and offline functionality, PWAs enhance user engagement by providing a seamless and uninterrupted interaction, even in scenarios with limited or no connectivity.

Faster Load Times: PWAs are optimized for faster load times, contributing to a smoother and more responsive user experience. This is particularly crucial in the fast-paced world of fashion scanning where quick access to information is paramount.

Enhanced Discoverability: PWAs offer improved discoverability as they can be accessed directly through web browsers, eliminating the need for users to go through traditional app store searches.

Cost-Effectiveness: The development and maintenance costs of PWAs can be more economical compared to native apps, making them an attractive option for businesses looking to provide a high-quality experience without incurring excessive expenses.

Greater Accessibility: PWAs enhance accessibility by allowing users to access the application through a web browser, eliminating the need for lengthy installation processes and minimizing storage requirements on the user’s device.

In summary, the distinctive features of Progressive Web Apps, including native full-screen experiences, offline functionality, and seamless updates, contribute to a host of advantages ranging from improved user engagement to cost-effectiveness and greater accessibility across various platforms.

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Alex Fuentes
Alex Fuentes

Written by Alex Fuentes

Father x4 | Architect | Technology | Innovation

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